Astro Bug

FORT WORTH, Texas - AstroBug -- Mobile & Online Platforms Enable Players and Commercial Partners in the U.S. and Internationally to Remotely Purchase Legally Sanctioned Lottery Games.

Real-Time Results for Over 800 Games from Over 40 Countries.

Family of Brands Including Sports.com, Concerts.com, and TicketStub.com, to Form a Unified Ecosystem That Integrates Gaming, Entertainment and Sports.

Live Stream of First Event with Super League Kerala to Reach Millions of Viewers Worldwide including in the US Market.

International Gaming Platform Launch Accelerates Revenue Outlook.

Expansion of U.S. Sports Presence with NFL Yearbook Advertising Deal Across 25 Stadiums.

Noble Capital Markets Research Report Cites $20 Price Target with $100 Million+ Valuation of Core Assets.

Global Partnership with Døds Diving League.

SEGG Media (N A S D A Q: SEGG) is a global sports, entertainment and gaming group operating digital assets such as Sports.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.

The SEGG engaging mobile and online platforms enable players and commercial partners located in the U.S. and internationally to remotely purchase legally sanctioned lottery games. Fans and subscribers look to SEGG for compelling, real-time results on more than 800 lottery games from more than 40 countries. Additionally, through WinTogether.org, SEGG is fundamentally changing how non-profit donors are incentivized to action by gamifying charitable giving.

The SEGG family of brands — including Sports.com, Concerts.com, and TicketStub.com, is a unified ecosystem that integrates gaming, entertainment and sports.

More than just an app, but a complete lottery experience on the phone, SEGG gives users instant access to all the winning numbers, jackpot sizes, and draw times for all their favorite lotteries.

SEGG Sports.com Streams First Live Event with Super League Kerala Anticipated to Reach Millions of Viewers Worldwide including in the US Market

On October 1^st SEGG announced the successful launch of its first-ever live streaming event on Sports.com with the highly anticipated SuperLeague Kerala. The partnership allows SEGG to reach millions of football fans across India and worldwide, underscoring Sports.com's rapid global expansion.

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As SLK's exclusive streaming broadcast partner, SEGG joins forces with Sony India's TEN 2, the official linear broadcast partner, to bring fans closer to the action throughout the tournament. Last season, SLK had a reach of more than 131 million viewers across the 33-match season. Sponsorship revenue comes from several local brands including Amul, Eastern, Data News, Peekay Steels, Nivea, and Miralda.

The season's opening match will be attended by SEGG Director and Director of Sports.com Acquisitions, Marc Bircham, who will join Kerala Super League's key sponsors at the launch. Existing sponsorship agreements are projected to generate more than $2 million in revenue for SEGG starting in Q4 2025, highlighting the tournament's strong commercial momentum.

This partnership also accelerates SEGG Sports.com's audience growth across India and the wider MENA region — two cornerstone markets for the brand's international strategy as it expands its digital footprint across Asia, the Middle East, and beyond.

SEGG Media to Acquire Racing Women

On September 24^th SEGG confirmed that Sports.com Media Group Ltd has signed a Letter of Intent ("LOI") to invest in women's sports by acquiring all the assets of Racing Women Limited ("Racing Women"), the pioneering initiative dedicated to creating opportunities for female drivers in motorsport.

Under the LOI, SEGG Sports.com will become the rights holder to Racing Women and acquire a 51% controlling stake in a newly created entity that holds all the assets of Racing Women at a $1 million valuation, with options to expand to full ownership. The SEGG acquisition includes Racing Women's intellectual property, and global rights, establishing the initiative as a core asset within SEGG Media's motorsport expansion strategy.

SEGG Lottery.com's International Gaming Platform Accelerates Revenue Outlook

Also in September 24^th SEGG announced the official launch of its international gaming platform at https://international.lottery.com. Players outside of the U.S. can visit the site now, create an account, and sample many games for free.

The strategic decision to bring operations in house to launch Lottery.com International will maximize SEGG revenue potential. The gaming platform was an asset acquired as part of the Company's purchase of Spektrum Ltd. earlier this year. SEGG Lottery.com International will deploy the gaming platform in the global markets across Europe, Africa, and other high-growth territories and is projected to deliver approximately $6,350,000 in the coming FISCAL year (2026).

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Expanding U.S. Sports Presence with NFL Yearbook Advertising Deal Across 25 Stadiums

On September 18^th SEGG announced it has secured premium full-page advertisements in NFL Team Yearbooks for the 2025/26 season, which ensures a presence across 25 of the NFL's 30 stadiums.

The placements feature QR code integration, driving fans directly to Lottery.com and Sports.com, delivering seamless digital engagement from in-stadium experiences to SEGG online platforms.

NFL Team Yearbooks include both Super Bowl LIX winner Philadelphia Eagles and runner-up Kansas City Chiefs. The SEGG advertisement also appears in both NFL Team Yearbooks featured in the September 18th Thursday Night Football match-up, Buffalo Bills vs Miami Dolphins at Hard Rock Stadium.

The NFL Team Yearbook initiative forms part of the SEGG wider U.S. expansion strategy, which includes sponsorships in IndyCar, partnerships in esports through Veloce and Quadrant, and the upcoming launch of Concerts.com.

SEGG Highlighted with $20 Price Target in Noble Capital Markets Research Report with $100 Million+ Valuation of Core Assets

On September 15^th SEGG announced that Noble Capital Markets has initiated coverage of the company with an Outperform rating and a $20 price target valuing the Company at more than 4x its current market capitalization.

The report cites the SEGG globally recognized brand portfolio of Sports.com, Lottery.com, Concerts.com, and TicketStub.com and the Boca Raton Sports Complex as cornerstone assets as the foundation of a valuation exceeding $100 million.

Døds Diving League and Sports.com Studios Announce Global Partnership

On September 10^th SEGG announced a strategic global distribution partnership with the Døds Diving League (DDL), the official global platform for the world's fastest-growing extreme sport. The partnership will be managed by Sports.com Studios Ltd, the newly launched sports content subsidiary of SEGG.

Under the agreement, SEGG Sports.com Studios becomes a global distribution partner for DDL events, ensuring competitions and original content will be delivered through the Sports.com media player. This fresh, short-form, high-energy content is designed to capture the imagination of younger audiences and differentiate Sports.com from traditional media platforms.

For more information on $SEGG visit: www.seggmediacorp.com  https://compasslivemedia.com/ltry/

Media Contact:
Company Name:  SEGG Media, Inc. (N A S D A Q: SEGG)
Contact:  Matthew McGahan, Chairman and CEO
Email: media@seggmediacorp.com
Phone: (737) 309-4500
Country: United States
Website:  www.seggmediacorp.com

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