Astro Bug

BABYLON, N.Y. - AstroBug -- American Pet Professionals (APP), announces the successful trademark registration of Pet Industry 101®.  The trademark was registered earlier this year in September of 2024.

American Pet Professionals is a leading business networking and educational organization that serves pet professionals across every niche of the pet industry. The organization offers networking events, educational resources, and opportunities for collaboration to support pet businesses at every stage.

"I am excited to add this trademark to our business and thankful to our incredible team of attorneys for their dedication and thoroughness in helping obtain this trademark," said Nancy Hassel, President and founder of American Pet Professionals. "Pet Industry 101® is under the umbrella of the many educational resources and support that we do here at APP for our members, and aspiring pet professionals."

Since founding the organization in February 2009, American Pet Professionals has empowered pet business owners across every niche of the pet industry through education, networking, content, community, being a resource, and offering guidance for start-ups and seasoned pet pros. The new trademark reflects the organization's ongoing commitment to guiding the next generation of pet professionals.

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APP has implemented the use of Pet Industry 101® since 2018, as a part of their educational events both in person and online, podcasts, e-books, and videos, and it will be further expanded in 2025. Plans include the launch of a Pet Industry 101® Mastermind, a program designed to help new and aspiring pet business owners navigate the complexities of the industry.

For anyone considering a career in the pet industry, under the guise of Pet Industry 101®, is the Pet Industry Workbook and Resource Guide is available now.  This e-book is perfect for aspiring pet pros to help them figure out what profession they may want to pursue. Complete with a questionnaire covering each area of the pet industry to help guide them and multiple pages of industry organizations that may lean towards their goals.  This e-book can be found on the APP store:

As APP approaches its 16th anniversary in February 2025, the organization continues to innovate and provide critical resources for pet business success for all levels of businesses.

To learn more about American Pet Professionals, go to: www.AmericanPetProfessionals.com. For media inquires contact Nancy Hassel at Nancy@AmericanPetProfessionals.com.