Astro Bug

AUSTIN, Texas - AstroBug -- Austin, TX, Curated for You, the AI-powered lifestyle commerce platform, is excited to announce a new collaboration with Microsoft.

The partnership aims to transform fashion discovery, starting with bringing AI-powered curations directly into everyday conversations in Copilot, Microsoft's AI companion.

By pioneering conversational commerce in the fashion space, the collaboration will use natural dialogue to help users connect to products based on the events and trends that resonate in their lives.

"This collaboration represents a transformative step forward in how consumers discover fashion. By integrating our AI-powered lifestyle curation platform with Microsoft Copilot, we're creating natural, contextual and personalized shopping moments that feel like conversations with a trusted friend who truly understands your needs," said Katy Aucoin, CEO, Curated for You.

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The companies will collaborate and co-innovate to evolve how customers discover fashion, presenting expertly curated recommendations within Microsoft shopping ecosystem, reaching millions of users worldwide.

"With Generative AI, we're elevating the customer shopping experience by infusing it with empathy and intention. This collaboration aims to solve the timeless problem of 'what should I wear' by understanding each user's unique lifestyle and preferences." Jennifer Myers, Principal Product Manager for Microsoft Shopping, said.

Leveraging Curated for You's lifestyle commerce platform, the partnership with Microsoft can deliver relevant shopping experiences at scale to consumers via context-based curations that take inputs from consumer's lifestyle and experiences.

This also represents an unprecedented opportunity for retailers, like REVOLVE, to connect with high-intent shoppers through premium placement in Copilot's conversational interface.

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About Curated for You:
Curated for You's mission is to revolutionize e-commerce by helping retailers generate contextually personalized customer experiences based on each shopper's plans and unique lifestyle. It automates trend-, event- and lifestyle-based experiences and curation across all marketing channels through innovative AI merchandising and insights technology. Curated for You's lifestyle commerce platform and intelligent merchandising has created operational efficiencies that have returned thousands of hours to retailers like REVOLVE, Steve Madden, and Saks Off 5th, while generating millions of dollars in new revenue.

Press Contact: Mary Brendza

Email: Mary@curatedforyou.io